I am a senior marketing executive with nearly 20 years of experience leading digital marketing, brand strategy, and commercial operations across healthcare, technology, AI, and SaaS industries. My focus is on building high-performing teams, driving scalable, data-driven strategies, and utilizing cutting-edge technology to create measurable business success. I specialize in optimizing omnichannel marketing strategies, streamlining operations, and leading successful product launches. Whether in established corporations or startups, I deliver transformative results by implementing AI-driven solutions and fostering cross-functional collaboration that enhances brand visibility and customer engagement. Some of my key achievements include: - Spearheading a global cross-brand campaign with a $3M revenue target and delivering annual ROIs of 726% and 2746% in major brand campaigns. - Leading technology transformations such as Salesforce Marketing Cloud and IQVIA’s Next Best Action to increase media ROI by 30% and personalize customer experiences across multiple brands. - Streamlining workflows and optimizing processes to save $650K annually at Gilead and $115K in marketing technology costs at McKesson. With a strong background in both B2B and B2C marketing, I excel at aligning marketing initiatives with business goals, enabling companies to achieve sustained growth and market leadership.