On Pointe Business Consulting

Member Since

Fractional CMO | Business Strategist/Consultant | Podcast Host

I am a results-driven leader with a passion for creating positive change through innovative strategies in marketing, branding, and business development. With a robust background that spans across industries—from founding and leading both a nonprofit organization and two businesses to serving as a Fractional CMO—I have honed a diverse skill set that empowers teams, elevates brands, and drives measurable growth. My experience includes building and scaling businesses from the ground up, such as VidaDance Studio, where I led all aspects of business operations, marketing, and curriculum development. As the founder of VidaDance Company, a 501(c)(3) non-profit professional dance company, I produced award-winning performances while fostering a culture of collaboration and excellence. These experiences ignited my entrepreneurial mindset and strengthened my ability to lead creative projects, manage teams, and drive successful marketing campaigns, mostly on what I lovingly describe as a "zero-dollar marketing budget," which compelled me to create highly effective and creative marketing strategies with little financial output. As a Fractional CMO, I am responsible for designing and leading strategic marketing initiatives, including website management, branding, social media, email outreach, and business development. I’ve successfully executed large-scale campaigns that have grown brand engagement and developed new sales opportunities, resulting in significant company growth. I thrive in roles that require creative problem-solving, strategic planning, and fostering meaningful relationships with stakeholders. My strengths lie in identifying opportunities for growth, developing effective marketing strategies, and empowering teams to achieve their highest potential. With a Master of Business Administration and an MS in Management & Leadership, I bring a well-rounded perspective to leadership, blending ethical decision-making, empathy, and a commitment to excellence.

Services

Podcast Hosting, Editing, & Production Services

$600

30 Minutes

As a podcast producer and host, I specialize in creating engaging, high-quality podcasts that amplify your brand’s voice, build thought leadership, and connect meaningfully with audiences. From concept to launch and ongoing production, I bring expertise in content strategy, guest coordination, audio editing, and promotion to ensure a seamless and impactful podcasting experience. As a host, I am known for my warm, inviting style that fosters authentic and impactful conversations. My thoughtful, insightful questions encourage guests to share deeper stories and meaningful perspectives, leaving listeners with valuable takeaways and a sense of connection. This approach has earned recognition for creating an environment where guests feel comfortable sharing their expertise and humanity, resulting in conversations that resonate long after the episode ends. I have helped organizations and brands establish themselves as leaders in their fields by producing podcasts that not only engage but also build credibility. For example, I conceptualized and produced The Leading Difference, a podcast focused on medtech leadership and business insights. Recognized as one of Amazon Music’s "Hidden Gems," it has become a trusted resource for listeners. By managing every aspect of production—from finding and preparing guests to editing and distributing episodes—I ensure each podcast reflects the brand’s values and goals while captivating its audience. When you hire me for podcast production and hosting, you gain a partner committed to crafting a compelling, polished product. I handle all the details so you can focus on sharing your message and expertise. I charge $600 per 30-40 minute episode for all production involved, and you're welcome to decide how often to produce the episodes (bi-weekly, weekly, and daily are the most common choices). My rate is flexible if a company wants to produce a longer or shorter average-length episode than 30-40 minutes.

Brand Development

Brand Management

Public Relations

Brand Development

Brand Management

Public Relations

Canva

Descript

Canva

Descript

Fractional CMO Services

$2,000 / Week

As a fractional Chief Marketing Officer (CMO), I specialize in creating and implementing strategic marketing initiatives tailored to a company’s unique goals and audience. My role involves overseeing all aspects of marketing, including brand strategy, content creation, digital marketing, and public relations. I focus on achieving measurable results, such as increasing website traffic, improving engagement across social media platforms, and driving revenue growth through targeted campaigns. I have helped organizations by identifying and addressing gaps in their marketing strategies, launching innovative campaigns that attract and retain customers, and enhancing brand recognition. For example, I developed and launched the marketing campaign for a new digital product in the education industry that garnered over 10,000 registrations within 48 hours. I have also spearheaded content strategies that significantly increased social media followings and created high-impact brand initiatives like podcasts, which have been recognized as industry "hidden gems." When a company hires me as a fractional CMO, I bring a results-oriented approach to their marketing efforts. I collaborate closely with stakeholders to understand their vision and challenges, craft tailored strategies to meet those needs, and oversee their execution to ensure success. Whether the focus is improving customer acquisition, scaling digital presence, or enhancing thought leadership, my goal is to deliver tangible, lasting outcomes that empower businesses to thrive in competitive markets. I typically offer a subscription-based service of eight hours/week at $250/hour for $2000/week or $8000/month. However, I am happy to negotiate other weekly or monthly hourly retainers based on the client's need for additional or fewer hours.

Fractional CMO

Verified AI Expert

Available for hire

Skills

Brand Management

Coaching

Community Engagement

Content Marketing

Course Design

Editing

Event Planning

Fractional CMO